3 Easy Steps to Build Your Brand Promise [+ Examples]
A brand promise is more than a tagline. It’s a way to show customers what your brand can offer that no one else can....
How to Craft a Brand Manifesto [Guide + 10 Examples]
To inspire your audience to be loyal to your brand, you need to have a core message that focuses on your brand’s purpose and shows...
How to Tell a Compelling Brand Story [Guide + Examples]
Your audience is programmed to crave and seek out great stories. They want to know your brand’s origin, missions, goals — your entire brand story....
28 Case Study Examples Every Marketer Should See
Putting together a compelling case study is one of the most powerful strategies for showcasing your product and attracting future customers. But it’s not easy...
How to Write a Press Release [Free Press Release Template + Examples]
In today’s world, brands have to generate their own buzz. Consumers aren’t waiting for the daily newspaper anymore to get their news. Instead, they’re scanning...
9 Product Category Marketing Examples to Inspire Your Own
People want a sense of direction when they’re shopping. They want to see their choices grouped together — whether they’re looking for spoons, granola, or...
14 Real-Life Examples of CTA Copy YOU Should Copy
Moving people to act is a challenging task. With just a few words, CTA copy needs to show that you see where your audience is...
How to Write a Listicle [+ Examples and Ideas]
We’ve all been there. You click on a listicle that touts amazing insights and simple tips, only to be presented with worthless clickbait. Listicles often...
Responsive Emails: Designs, Templates, and Examples for 2023
Have you ever opened an email on your phone and the image was low-quality, the text was too small, and the call-to-action button was broken?...
What is an Infographic Resume? Examples and Templates
When the modern job search is incredibly competitive, how can you ensure your resume stands out among hundreds of applications? An infographic resume could be...